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Don’t Fake It! A Newcomers Guide to Premium Fashion Buys
luxury fashion

Don’t Fake It! A Newcomers Guide to Premium Fashion Buys

There’s a significant conversation around fast fashion and our tendency to over-consume bargain buys to keep our wardrobe up to date. However, style experts often tell us that having fewer items and sticking to the ‘30 wears test‘ is the key to achieving sustainable looks. These pieces not only last many seasons but also help tackle the ever-evolving issue of fast fashion.

As part of your core collection, high-quality investment pieces are a top choice for fashion-conscious individuals. It can be challenging to know where and how to buy timeless pieces to complement your style. So the leaders in luxury, Cudoni, share their expert advice on what to look for when buying pre-owned luxe to guarantee authenticity.

Luxury buys

With Instagram leading the high fashion frenzy, getting the luxe look for less is something the image-conscious are striving for more than ever before. However, a less than premium purchase can often be hard to spot at first glance – particularly when browsing online. You may think you’re getting a steal, but as they say, there’s no such thing as a free lunch.

Do Your Homework

Knowing your product inside and out is of paramount importance for allowing you to identify glaring inaccuracies. The devil really is in the detail here – often it’s the stitching, seams, hallmarks or hardware that give the game away. YouTube is a great place to swot up on the real deal. Luxury influencers aplenty share copious amounts of content, such as product unboxing videos, that will give you a closer look. Turning to the brand directly, either popping into a boutique or calling customer services, can also offer expert guidance too.

Look to A Reputable Reseller

Buying from a seller you trust is essential. Reading the reviews or checking the star rating is a sure-fire way to gauge a seller’s reputability. The newly launched Cudoni Marketplace is an excellent place to start and offers a trusted source for top quality luxury items including handbags, watches, fashion and footwear. The unique and easy to use platform invites luxury lovers to browse and buy from a carefully curated collection of very best pieces while boasting an exceptional shopping and VIP service throughout. Each piece showcased through the marketplace is fully authenticated by a range of Cudoni experts, following a rigorous multi-stage authentication process, to ensure only genuine items of unquestionable quality are featured, giving full assurance of product authenticity.

luxury fashion

Quality Photos Are Key

The quality of the image is a strong indicator of the quality of the product. Steer clear of blurry, amateur photography as it can often be hiding a multitude of sins. Make sure the images show the detail of the product, up close and personal. Look for well lit, high-quality images, that you feel are an accurate representation of the product being advertised. If you’re not happy with the images displayed, ask the seller to send more before parting with your pound.

Know the Market Value

If a price seems too good to be true, it probably is. Knowing the items original retail price along with its current market value, taking into consideration any depreciation that may occur for a used item, will allow you to benchmark your bid accordingly. Some items and brands hold their value better than others, meaning you may be able to pick up a purchase for less than you think or alternatively, be surprised at just how much a classic staple may set you back.